Bespoke Jewellery
Design and create a unique jewel, custom-made just for you. We'll bring your dream to life; the only limit is your imagination. Jewellery is an expression of individuality. It holds memories and emotions, a moment in time, captured in precious materials.
We are experts in creating bespoke jewellery, custom-made to suit each client's style and personality. Whatever your wishes and budget, we can create a piece of jewellery as unique as the person and moment it represents; designed by you and handmade by us.
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Your Design Consultation
You can visit us at our Stratford-upon-Avon, Mayfair and Leicester showrooms, or use our virtual consultant service. We will guide you through every step of the process. The journey begins when you get in touch, either in-store or online, to share your ideas and inspirations.
During your complimentary appointment:
Meet your personal consultant, who will guide you through the process.
Share your ideas, inspirations, or personal references.
Explore our archive of antique and contemporary designs together.
Define your vision and budget with expert support. There's no obligation to proceed.
Whether you're envisioning a bespoke necklace, bracelet, earrings or bespoke engagement ring, we'll help you design your ideal piece of jewellery.
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Bringing Your Ideas to Life
Next, you'll choose the gemstones. Our expert gemmologists can source any gem you can imagine. Maybe you're looking for a bespoke diamond, or simply want to create some bespoke gold jewellery. We'll explain the technical details and present different options for you to examine in person or via a video call.
You'll receive:
Trusted guidance from trained gemmologists and goldsmiths.
A detailed 360° Computer Aided Design (CAD) rendering to visualise your finished design.
A final quote is given when every detail is confirmed.
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Handcrafted to the Highest Standard
Your bespoke commission will then be handmade in our British workshop by our expert master craftspeople, using sophisticated modern processes blended with traditional goldsmith techniques.
Every piece is:
Crafted to the highest standard of fine jewellery.
Stamped with the Pragnell Hallmark to guarantee quality.
Finished with care, attention, and time-honoured skill.
When it's ready, we will invite you into the showroom for a glass of champagne or organise a celebratory video call to reveal your exquisite, unique jewel.
Watch our short bespoke jewellery video:
Why Choose Pragnell?
Over 170 years of British heritage and craftsmanship.
In-house gemmologists, CAD designers, and goldsmiths.
One-to-one personal service from start to finish.
All pieces are stamped with the Pragnell Hallmark of quality.
Timeline & Starting Price
Typical timeline: Most bespoke commissions are completed within X weeks, depending on design complexity and gemstone sourcing.
Starting price: Bespoke creations typically start from £X, with final costs tailored to your choice of materials and level of customisation.
We'll provide a full breakdown and keep you informed throughout the process.
Begin Your Bespoke Journey
Every bespoke jewel we create is a collaboration between you and our experts, designed to be worn, cherished, and passed down for generations.
Start your journey at one of our showrooms in Stratford-upon-Avon, Mayfair or Leicester, or book a virtual consultation from wherever you are.
Frequently Asked Questions
Below are the answers to our most commonly asked questions. Should you want to find out more please feel free to Contact Us and begin your Pragnell experience.
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